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When it comes to printing, the cost per unit at 100,000 is significantly
less than the cost per unit at 10,000. And because we understand
how to customize direct mail, you can still send targeted mailings
to customers and prospects AND obtain volume discounts. We call
it "customized" publishing, and nobody does it better than The
Newsletter Company. We specialize in multilevel customization,
which means we can customize first by dealership and second by
individual customer or prospect. To find out more about creating
your dealer group newsletter, email us
or call (800) 828-7198.
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"I'd rather keep a customer than try to acquire
a new one. DriveTime's quarterly message to my customers makes it
hard to forget us the dealership that's caring for their
car. And with the coupons on the back cover, our customers aren't
going anywhere else for service."
John Keith,
Parts & Service Director
"The #1 goal of any dealership should be customer
retention. It just costs a lot less to keep a customer than to acquire
a new one."
Jimmy Bankston,
President View
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